Leveraging Design Thinking for Innovation

    A course that propels you towards creative problem-solving

    Design thinking is used as an organizational learning process to pre-empt disruption of the VUCA environment. Our Design Thinking Course teaches you to leverage fundamental design thinking principles and innovative problem-solving tools to solve business challenges. A definite path to drive differentiation and be customer relevant in a VUCA world.

    Starts on
    15 January 2022
    4 weeks (Live Virtual)
    Program Fee
    INR 1,00,000 + GST
    100% Live

    100% Live

    synchronous Course

    Global Faculty

    Global Faculty

    from elite institutes

    UCLA Extension Certification

    UCLA Extension Certification

    as a record of participation

    Integrated Group Work

    Integrated Group Work

    on real-world projects

    Overview Benefits Eligibility Program structure Faculty


    Design thinking has been the key differentiator which has enabled firms like Apple, IBM, Google, Airbnb, PepsiCo, and Nike to be successful brands. Rapidly changing business environments, disruptive technologies, interconnected economic landscapes, evolving customer needs and preference, rapid transition to market space has made it imperative that business entities, academic institutions, government bodies to be agile in design and delivery of products and services as per the voice of the customers.

    This program will be an experiential learning journey, bringing together business leaders, technocrats, academia and industry experts for an enriching, multi-disciplinary learning on the inescapable need for leaders to infuse an organization-wide culture of design thinking and integrating technology for business success by focusing on customer centric products, service and processes

    What you will learn:

    1. Infusing Design Thinking in the Organizational DNA
      Critique the existing innovation culture from business impact perspective and establish a design thinking mindset to capitalize on engineering and marketing
    2. Blend Design thinking with Disruptive Technologies
      Promote a strategic design thinking orientation amidst an era of Artificial Intelligence and disruptive technologies to be agile and future ready in the VUCA world
    3. Realize Volume for Customer Voice
      Create a workplace where people are encouraged to adopt design thinking and translate customer need insights to customer need based solutions. Leverage customer centricity in design to expand the intellectual property of the organization

    Upon completion of the program, you will be ready to apply your knowledge to lead strategic decision making to leverage design thinking in your business.

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    This program is designed for business leaders and thought leaders with a desire to leverage design thinking for business innovation, competitive advantage and create a future-ready enterprise which sustains and grows in the dynamic and complex business environment.

    This program will benefit you if

    Record of Participation

    Upon successful completion of the course, you will be awarded a Record of Participation from the University of California, Los Angeles (UCLA) Extension.

    You can share your Record of Participation in the Certifications section of your LinkedIn profile, on printed resumes, CVs, or other documents.



    The program is structured equally along the five essential elements of building a smart digital roadmap for an organization


    You will be welcomed to the program and start connecting with fellow participants in the program and get an overview of the forthcoming program. You will also start forming teams and start considering questions to explore in your customized project work.

    Module 1

    Design thinking for customer-centric innovation

    This module compares design thinking to traditional lean thinking as a traditional approach to solve problems based on process improvement. It describes its role in the human-centered design process and how it translates into innovation. It also helps gain understanding of when it is appropriate to use Design Thinking.

    Live Virtual Session with Industry Expert

    Module 2

    Design ideation — Inspiration for products and services development

    The second module is centered on idea generation after identifying customer need from a design thinking perspective and the associated product and services development framework. It explores two main pillars of design thinking — user centricity and creative ideation. Application of applied creativity using divergent and convergent thinking for design of products/services, related financial analysis, and sustainability are explored in this session

    Live Virtual Group Work led by Program Coach

    Module 3

    Smart Processes 

    This module moves from the design ideation phase to experimentation and subsequent implementation. It describes how data derived ideas are transformed into concepts, prototypes, and minimum viable products/ services. This module talks about design making concepts and creating prototypes based on experimentation.

    Live Virtual Session with Industry Expert

    Module 4

    Design breaking and Repeat Designing

    The fourth module is focused on design breaking part of a design innovation process and methods to evaluate and determine the design value of such innovations. It also explains the process of repeating a design innovation leveraging rapid iteration.

    Live Virtual Group Work led by Program Coach

    Module 5

    Organizational Strategy Setting for Design Thinking

    This last module describes the adoption process deployed by organizations for promoting an all pervasive design thinking culture in the organization. It provides insight on how firms, irrespective of size or industry sector, have adopted this diffusion by realigning the organizational structure, culture, and strategy. It also provides insights on the key performance indicators and success factors of such an adoption in an organization.

    Post Program

    Record of participation from the University of California, Los Angeles, (UCLA) Extension

    + Knowledge updates + Alumni Community + Social interactions

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